Project Description:

This project involved traveling to South Africa with Jorren Whitley of Oklahoma Chiropractic, a renowned chiropractor and popular TikTok creator, to produce a YouTube video series, social media reels, and photo content. The aim was to document the journey and capture the unique experiences of working with exotic animals.

Objectives:

• Create engaging and informative content for YouTube and social media platforms
• Document the journey of working with exotic animals in various safaris and a zoo
• Enhance Jorren Whitley's online presence and engagement through compelling visual storytelling

Scope of Work:

• Traveled extensively across South Africa, visiting multiple safaris and a zoo
• Captured footage and photos of interactions with exotic animals
• Operated in a dynamic "run and gun" style, ready to capture moments at a moment's notice

Deliverables:

• YouTube Series: A 5-episode series showcasing the adventures and chiropractic work with exotic animals
• Social Media Reels: 8 engaging reels designed for platforms like Instagram and TikTok
• Photo Content: Over 100 professionally edited photos capturing the essence of the journey

Results:

• Significantly increased interest in Jorren Whitley's platform
• Achieved millions of views across various social media channels

Additional Notes:

• The project required flexibility and adaptability to capture spontaneous and exciting moments
• The content successfully highlighted the unique blend of chiropractic expertise and adventurous spirit